On September 24, 2024, NETIZEN Co., Ltd., a leading provider of SAP consultancy and technology solutions, held the NETIZEN Solution Day 2024 under the theme “Unlocking the Power of AI: Driving Business Technology Transformation (BTX)” to foster understanding and create opportunities for businesses to embrace the new era of technology-driven transformation. The event focused on the growth facilitated by GROW with SAP S/4HANA Cloud. 

NETIZEN highlighted the use of AI to enhance organizational capabilities in data analysis and process improvement, aimed at meeting the ever-changing demands of the business world. Attendees gained deep insights into how businesses can adapt through the use of GROW with SAP S/4HANA Cloud Version NETIZEN Peony, a solution that ensures efficient and sustainable enterprise management. 

NETIZEN Leading the Digital Transformation 

At the event, Mr. Seree Sathukijchai, CEO of NETIZEN Co., Ltd., shared NETIZEN’s vision of digital transformation for organizations. He spoke on the concept of Business Technology Transformation (BTX), drawing on his 24 years of experience as a technology consultant specializing in SAP systems. Seree emphasized : 

“NETIZEN not only brings world-class technologies like SAP S/4HANA Cloud to help customers manage their businesses more efficiently, but we are also committed to helping them apply these technologies to create sustainable changes, leading organizations towards becoming true Digital Enterprises. 

At NETIZEN, our strength lies in working closely with our customers as a partner, offering modern technology solutions tailored to the unique needs of each organization. This ensures that every company that partners with NETIZEN receives full support in driving transformation and progress through the use of technology.” 

Dr. Thanawat Raibroycharoen, CTO of NETIZEN Co., Ltd., added insights on the current use of AI in business, developed by NETIZEN, with a focus on AI’s ability to understand and accurately respond in natural language. This technology enhances internal and customer communication through real-time conversations and chats. 

“The AI technology developed by NETIZEN is designed to support specific inquiries, whether it’s product or service information or recommendations on SAP system usage and other solutions. This AI processes and responds to questions instantly, eliminating the need to wait for human intervention. It increases convenience and reduces the complexity of problem-solving and inquiry management within organizations. 

This language-processing AI development reaffirms NETIZEN’s commitment to leveraging technology to enable clients to access information and services quickly and easily, whether it’s basic inquiries or specific in-depth business-related information.” 

Mr. Thanapoom Laohapornrat, Solution Consultant at NETIZEN Co., Ltd., emphasized NETIZEN’s dedication to being a leader in digital technology through the development of NETIZEN Peony, a SAP S/4HANA system designed to meet the needs of Thai businesses. NETIZEN Peony was developed as a Thai Localization, ensuring it meets the operational requirements of businesses in Thailand. 

NETIZEN Peony is designed to fully support operations in Thailand, whether it’s tax management, accounting systems aligned with Thai regulations, or specific business processes. This system enables businesses to use SAP S/4HANA smoothly and efficiently. 

Moreover, NETIZEN Peony offers customizable capabilities, allowing each organization to adapt the technology to suit their specific needs, which enables businesses to implement global technologies that align with local market requirements efficiently. 

Joule – SAP’s New Technology on GROW with SAP S/4HANA Cloud 

At NETIZEN Solution Day 2024, Ms. Piddawan Techakunthavorn, SAP Digital Solution Advisor, presented Joule, a data analytics system installed on SAP S/4HANA. Joule is designed to enhance data management and analytics, enabling businesses to make faster and more accurate decisions, especially in real-time deep data analysis. Joule also supports organizations by processing and presenting complex data clearly, allowing management teams to access critical information for efficient decision-making. 

Ms. Suchada Iamchula, Accelerated Sales Engagement Team – SAP S/4HANA Public Cloud (South East Asia), further discussed GROW with SAP S/4HANA, a program designed to help businesses of all sizes quickly and easily start using SAP S/4HANA Cloud. The program emphasizes flexibility in adapting to the specific needs of businesses, ensuring that organizations can leverage technology to its fullest potential and enhance their competitive edge, which is essential for success in the digital era. 

The Future of GROW with SAP S/4HANA and Beyond – Roadmap to Digital Excellence 

In the session on the future direction of GROW with SAP S/4HANA, Mr. Nopadon Charoentong, Head of Mid-Market – SAP Indochina, Ms. Piddawan Techakunthavorn, SAP Digital Solution Advisor, and Ms. Arjaree Tassanamethin, Senior Solution Advisor at SAP, together presented the Roadmap of GROW with SAP S/4HANA. They highlighted the system’s future development in terms of improvements and new features to support businesses in the digital age. 

The trio emphasized the development of SAP S/4HANA that will help businesses achieve Digital Excellence by incorporating cutting-edge technologies such as AI and Machine Learning for enhanced data analysis, automation, and the ability to connect data across the entire organization. They also discussed SAP S/4HANA’s vision to remain a core solution in driving digital businesses forward, with flexibility to adapt to ongoing market changes. This Roadmap positions SAP S/4HANA as a digital platform that will continue to evolve and adapt to rapid changes. 

At the conclusion of the NETIZEN Solution Day, NETIZEN was honored to have customers share their experiences using the SAP S/4HANA Cloud Version NETIZEN Peony. Ms. Nartnapa Tharakittikul, Chief Compliance Officer at NETIZEN Co., Ltd., led the Sharing Experience session with key clients such as Medplast and Bangpakok–Piyavate Hospital Group. 

Mr. Vorapong Ekpoothorn, General Manager of Medplast Co., Ltd., a medical device and equipment manufacturer, shared his experience with NETIZEN Peony. He emphasized the importance of using a Standard System, which has enabled the organization to operate in a structured and efficient manner. With comprehensive features that support organizational workflows, the system has helped improve agility, reduce complexity, and enhance operational transparency. 

Additionally, Mr. Phicha Chandrakamol, Deputy Chief Executive Officer of Bangpakok Hospital Group, discussed the trust they placed in NETIZEN Peony. The hospital has integrated the system to manage critical information such as accounting and financial management, ensuring accuracy and efficiency in their operations. 

With NETIZEN’s commitment to driving organizations toward digital transformation, we hope that NETIZEN Solution Day 2024 will serve as a catalyst for change that propels Thai businesses toward digital success in the future. 

For more information: 

TEL: 098-287-8668 (Sales) 

EMAIL: sales@netizen.co.th 

LINE: @netizen 

WEBSITE: www.netizen.co.th