On December 7, 2025, Netizen Co., Ltd., a leading SAP consulting and technology service provider, hosted a signing ceremony with Sahamitr Pressure Container Plc., a global leader in LPG cylinder manufacturing. This partnership brings the GROW with SAP S/4HANA Cloud Public Edition, powered by NETIZEN Peony, into Sahamitr’s operations, enabling more efficient data and business process management. The solution enhances planning, resource management, and decision-making through integrated and comprehensive data connections. This marks a significant digital transformation for the organization, transitioning from SAP ECC 6.0 to cutting-edge technology with a focus on aligning business processes with global standards.

Mrs. Patama Laowong, Senior Vice President of Sahamitr Pressure Container Plc, explained the rationale behind adopting the GROW with SAP S/4HANA Cloud Public Edition with NETIZEN Peony, emphasizing the alignment with Sahamitr’s digital transformation goals. She highlighted the importance of organizational change to improve efficiency, stating:

“This transformation is a critical milestone for Sahamitr as we transition from SAP ECC 6.0 to GROW with SAP S/4HANA. This upgrade will strengthen our operational capabilities and enhance our competitiveness in a rapidly changing world. Achieving this success requires the collaboration and dedication of everyone involved—not only within our organization but also through close cooperation with the NETIZEN team.

We are committed to leveraging this opportunity for sustainable growth, guided by our core principles: H (Happiness), O (Openness), M (Morality), and E (Excellence). These values reflect Sahamit’s culture, which emphasizes happiness, transparency, integrity, and excellence in every aspect of our operations.”

Mr. Seree Satukijchai, CEO of NETIZEN Co., Ltd., added insights on the benefits Sahamitr would gain from implementing the GROW with SAP S/4HANA Cloud Public Edition, powered by NETIZEN Peony. He highlighted the system’s ability to enhance operational efficiency, enable real-time data-driven decision-making, and adapt to a dynamic business environment. He also reaffirmed Netizen’s commitment to providing comprehensive support throughout this transformation :

“What NETIZEN delivers is more than just an SAP system—it’s a comprehensive solution through NETIZEN Peony, designed specifically to meet Sahamitr’s operational needs. This solution integrates a world-class platform, business processes, and SAP best practices with NETIZEN’s 24 years of expertise. All of this has been developed to adhere to the ‘Keep the Core Clean’ standard, ensuring Sahamitr’s ERP system is flexible, modern, and capable of supporting the business’s growth in the digital age.

We understand that transitioning from a highly customized legacy system is a challenge. However, this transformation offers an opportunity to adapt to a new platform that minimizes customization while providing greater stability, modernity, and standardized processes.

Additionally, NETIZEN has prepared tailored best practices that merge global standards with Sahamitr’s specific needs, particularly in export and OEM-focused operations. These processes are designed to address the diverse demands of changing markets while ensuring localization aligns with requirements for operating as a listed company.

Our commitment goes beyond implementing a new system; we aim to foster a new mindset that empowers Sahamitr to meet challenges with enhanced efficiency. With the best solutions from NETIZEN, we are ready to support every step of this transition, enabling Sahamitr to fully embrace the digital era.”

Mr. Noppadon Charoentong, Head of Corporate, SAP Indochina, provided insights into the key technologies within SAP S/4HANA Cloud Public Edition. He highlighted how these innovations enable organizations to manage data effectively and enhance competitiveness in rapidly evolving markets, stating :

“With the implementation of SAP, Sahamitr will achieve greater automation and a true transition into the digital age. Users will have real-time access to comprehensive operational data through the SAP system. The GROW with SAP S/4HANA Cloud solution is designed to integrate workflows seamlessly, leveraging AI technologies like Machine Learning to instantly retrieve essential information. Its collaboration features ensure fluid inter-departmental communication, enabling a seamless flow of information and enhancing overall operational efficiency.

Additionally, users can conveniently access data and perform tasks via iPads or smartphones. AI-powered commands streamline data retrieval, reducing decision-making time for executives while improving planning and management accuracy.

SAP’s latest innovation, Joule, an AI assistant, further simplifies data searches within the SAP S/4HANA system. Users can quickly locate required information, eliminating complex workflows and significantly boosting efficiency at all organizational levels.

As a representative from SAP, I am confident that these technologies will support Sahamitr in achieving a stable and sustainable digital transformation, enhancing operational capabilities and competitiveness in the process.”

Ms. Amornrat Chaisong, a project representative from NETIZEN, discussed the project’s overall framework and the collaborative approach between NETIZEN and Sahamitr. She emphasized their shared goals of project success and long-term organizational efficiency development :

“For the collaboration plan between NETIZEN and Sahamitr, we are committed to ensuring a smooth process at every stage, with the ultimate goal of a successful Go-Live for the system. Clear operational plans and defined roles and responsibilities for each team have been established to maximize efficiency throughout the project.

This implementation has been divided into six key areas to comprehensively cover Sahamitr’s operations:

Finance: Comprehensive financial management.
Procurement: Streamlined and improved procurement processes.
Sales: Enhanced sales management efficiency.
Manufacturing & Quality: Oversight of production and product quality.
Asset Management: Simplified and more efficient asset management.
Supply Chain: Strengthened supply chain operations.

We are confident that close collaboration between the NETIZEN and Sahamitr teams will lead to the success of this project. We are ready to support every step of the process to help Sahamitr transition into a fully sustainable and digitally empowered organization.”

For more information, please contact :
TEL: 098-287-8668 (Sales)
EMAIL: sales@netizen.co.th
LINE: @netizen
WEBSITE: www.netizen.co.th